Our team

A statistician with over 20 years’ experience in the field of consumer data analysis and insight, Fiona joined Bulletin in 2014. She previously headed up the global development of Experian’s Mosaic, the classification system widely used to understand the behaviour and lifestyle choices of customers and target audiences. She brings to the team an intuitive understanding of data and an in-depth knowledge of analytics techniques, helping to ensure that data is at the heart of our strategies for integrated communications.